THE BACKSTORY:

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THE AGE OF 27 WAS A LANDMARK YEAR FOR PRIMROSE: IT IS THE AGE SHE OFFICIALLY SPREAD HER WINGS INTO THE WORLD OF ENTREPRENEURSHIP.AS ONE CAN IMAGINE, THE YEAR WAS FULL OF MANY EGO-CRUSHING AND HUMBLING LIFE LESSONS LEARNED THROUGH FAILURES & DISAPPOINTMENTS. HOWEVER, IT ALSO WAS FULL OF MANY ACHIEVEMENTS, BLESSINGS AND JOY.

USING A SERIES OF GEOMETRICAL PATTERNS , THIS COLLECTION SERVES AS A VISUAL MEMOIR WHICH CAPTURES THE LIFE LESSONS LEARNED BY HER 27-YEAR-OLD SELF. EACH PATTERN IS INSPIRED BY A FLOWER IN NATURE WHICH SYMBOLIZES A FORM OF EMPOWERMENT . ANY HUMAN WHO HAS GONE THROUGH A DIFFICULT PHASE OF THEIR LIFE WILL BE ABLE TO ASSOCIATE WITH EITHER ONE OR ALL THE DESIGN THEMES. ESSENTIALLY , THE DESIGNS SERVE AS A REMINDER THAT  AS HUMAN BEINGS WE ARE STRONGER THAN WE THINK WE ARE AND THAT WE HAVE THE POWER TO OVERCOME DIFFICULTIES AND TO EMERGE VICTORIOUS ON THE OTHER SIDE.